The most coveted award in hotel technology

The industry’s only data driven awards platform that recognizes companies who win in the eyes of the judges that matter most – CUSTOMERS.

The 2021 HotelTechAwards are going on now through December 15th!








The only judges that matter are customers

For years the HotelTechAwards have been honoring companies with outstanding products and even better client relationships.ย  Each year top hotel tech companies across more than 120 countries compete to be crowned the top rated product.

“…the Grammyโ€™s for hotel technology.”


Data driven awards that generate demand and build trust with buyers

Global Category Winner

Top company in each category globally (ex. #1 Revenue Management System).

10 Best Places to Work

10 best companies based on employee survey data.ย 

View 2020 Winners

People's Choice Award

Registered companies with the most reviews at the end of the Awards periodย compete win the top spot in the competition, the People’s Choice Award.

Regional Winner

Top company in each category based on geographic review data (e.g. Best European PMS)

(Eligibility criteria: Product must have at least 50 verified reviews in the region and the overall category winner must have <10 verified reviews in the region, must be at least top 3 rated in the category)


Products who come in 2nd or 3rd place in their category.

(Eligibility criteria: Must be top 3 rated on Hotel Tech Report, must have >80% customer satisfaction rating, must score in top 3 on awards scoring rubric)

10 Startups to Watch

10 highest scoring registered startups who meet the following criteria

(Eligibility criteria: <15 employees, <2 years in business, <$2M funding, top 3 on awards scoring rubric, top 3 rated on Hotel Tech Report)

No secrets, black boxes or mysterious judges…study our transparent scoring methodology to give your company an edge

Learn more about the scoring criteria and variables used to determine winners and plan your road to victory.

What they’re saying

Sean Fitzpatrick

Based on real and honest customer feedback, these awards really do provide the most transparent view on how technology is perceived and used across the industry.

Sean Fitzpatrick
Moritz von Petersdorff-Campen

HotelTechReport is the leading platform for technology in the hotel industry, and its meticulous and impartial verification process makes this one of the most prestigious awards.

Moritz von Petersdorff-Campen
Alex Shashou

The HotelTechAwards are a powerful stamp of approval for any company to possess and for hoteliers to trust. We value the HotelTechAwards process, which collects thousands of verified reviews from around the world each year.

Alex Shashou
Ravi Mehrotra

This honor has deep, personal meaning as it is decided upon by our clients and represents our passion and focus for providing the most sophisticated revenue technology and comprehensive support.

Dr. Ravi Mehrotra
Sankar Narayan

We at SiteMinder believe strongly in the essence of openness; it is what underpins the very core of what we stand for, and the HotelTechAwards, through the program’s data-driven and transparent process, aligns firmly with this value.

Sankar Narayan

2021 HotelTechAwards Key Dates

Early bird registration (Ends June 1, 2020)

Register by June 1st 2020 to get discounted pricing to participate in the 2021 HotelTechAwards.

Regular Registration Period (Aug 1 - Aug 31)

Companies who didn’t sign up early are able to register on to compete in the annual awards series for a chance to win the top rated product of the year by hoteliers.

View registration FAQs

No refunds once registration has been processed

Awards Period (Sept 1 - Dec 15)

Participating companies have from September 1st – December 15st to gather client reviews on their Hotel Tech Report profiles and earn additional points in the scoring rubric to increase their chances of winning.

Minimum eligibility requirements to be eligible to win include:

  1. Be registered to compete in their category/ies during the current awards year
  2. Must gather at least 25 reviews during the current year awards period
Winners Are Notified (Jan 1)

On December 15th data is exported from the Hotel Tech Report platform and participating companies are scored for additional contest variables to determine winners (see rubric for full details).ย  Winners are then notified via email on Jan 1.

Public Announcement (Jan 15)

After winners are determined, Hotel Tech Report will prepare graphics, collatoral and press releases for winning vendors in preparation for the public announcement made on Jan 15th where winners are recognized on the global stage.

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