HTR makes it easy for hotels to discover your products
An unbiased platform empowering great companies to put the voice of their customers to work.
There is a trust gap between buyers and sellers
Today’s buyers demand a complete picture of your product, not marketing fluff and sales spin. So they are turning to their peers for trusted insights — reviews are now the second most used resource by B2B buyers. And if your reviews aren’t in-depth, balanced and relevant, your prospects will keep looking until they find a product they can trust.
“We have shifted from a world where brands talk and people listen, to where customers talk and prospects listen."
– Chandar Pattabhiram, Former Chief Marketing Officer @ Marketo
Pick the low hanging fruit from your company’s marketing tree
Reviews are more authentic than case studies, more trusted than references and more scalable than blog posts. They help you tell your brand’s story in an authentic way to build trust with prospects and close deals faster.
Reach buyers early in the purchase journey
>2/3 of the buyer journey is complete before prospects reach out to your sales team (Forrester Research). Today’s buyer wants a complete view of your product and has grown wary of marketing fluff and sales spin. They are searching online and turning to their peers for trusted insights which is why online reviews are now the second most used resource by B2B buyers.
Word of mouth…at scale
Word of mouth marketing is the most persuasive growth lever a marketer can tap into. Reviews digitize word-of-mouth marketing and enable your team to put the words of your customers at the fingertips of your prospects.
- Get in front of your active buyers on a site they trust
- Gain instant credibility with buyers who aren’t familiar with your solution
- Scale authentic customer content that tells your story
- Differentiate from the competition’s generic sales and marketing claims with verified customer proof
- Accelerate sales and marketing with trusted social proof
- Become a more customer centric organization
Get started in 3-easy steps
List your products
List your products to make sure hoteliers find you when they are searching the web and in the market for your solution.
Customize your profiles
Claim your company’s profiles to gain admin access to fully customize your profile with on-brand content to educate buyers about your products.
Gather reviews
Leverage the feedback manager built into the vendor dashboard to engage your customers and gather more reviews with less effort.
Customer marketing for everyone
Empower your team with tools to collaborate, gather customer feedback and be more customer centric